Salted Fish Game, known as the dark horse in the industry, started its business with high-quality stand-alone mobile games, and integrated the top capitals in the three major fields of sports, film and television, and animation in 2015. The Salt Fish Game, known as the dark horse in the industry, has been in full swing recently. Not only has its "Best Lineup" won the love of Chinese football players and fans such as Gao Lin, but it is regarded as the strongest football mobile game in China. Recently, it was officially announced that it had successfully signed the Dragon Picture game "Streetball League". As soon as this news came out, it naturally attracted great attention in the industry. Some media even pointed out sharply that this was a challenge launched by football games to the field of basketball games after football games defeated well-known series of football mobile games in China.

Street Ball League Promotion Picture 1

Create another sports masterpiece and return to passionate youth

When talking about American street basketball culture, no one is unfamiliar with it. After all, this sport, which has developed from West Fourth Street, Manhattan, New York and Rock Park in Harlem, is still popular in reality and the Internet, creating countless myths such as: Earl Manigault is known as "the greatest player who has never played in the NBA"; Joe "The Destroyer" Hammond, a 6-foot-4-inch defender, won the MVP of the Rock League at the age of 20, and once easily scored 50 points in the half under the defense of Dr. J. The signing of Xianyu Game and Longtu Game this time undoubtedly transforms this avant-garde movement that is still popular to the mobile platform and pushes it to more young users. Let freestyle three point and other familiar words become active at the fingertips of players again with Streetball League. In the eyes of the industry, based on the performance of sports games in recent years, this is undoubtedly a new direction for the rise of basketball games in the sports field.

Street Ball League Promotional Picture 2

Mobile operation method: interpreting the charm of bullfighting

For players, the most concerned thing about playing basketball games on their mobile phones is the game operation method. After all, whether it is the Hookshoot, Outlet on the basketball court, or the negative angle spinning shot experienced on the arcade, falling to the ground to save the ball and passing the ball have extremely high requirements for operation. But in the game content released by "Streetball League" this time, it is a novel game interface, without a rocker or button. This familiar but mysterious gameplay makes players guess how to achieve the powerful technology and wild charm of streetball through dots and strokes on their mobile phones.

Street Ball League Promotional Picture 3

Introduce morale function and decide the outcome in three minutes

In addition to the mysterious operation interface, the morale function is also exposed this time. This is a new concept that is different from the early and arcade era street basketball. In Streetball League, players will no longer determine the victory by scores, but will use various fancy goals to hit the opponent's morale and finally win. soIn addition to making the game more intuitive, the design greatly facilitates mobile phone players, making the entire game more strategic and refreshing while compressing time. It is very consistent with the preferences of street basketball sports enthusiasts, and it is free to do whatever you want and quick and quick to kill.

Street Ball League Promotional Picture 4

Product Innovation Blue Ocean Sports and Entertainment Concept

If "Best Lineup" allows role-playing and card game players to play hard, the new blue ocean of game distribution will be seen by the industry, then the emergence of "Streetball League" has allowed the industry to see the sports and entertainment strategic concept of Salt Fish Games. Especially in the field of basketball, manufacturers are still working hard to launch all NBA-related mobile games, hoping to clean up older game users, obtain the high turnover they bring, and ignore the most core user experience. However, Salt Fish Games saw young people who were repeatedly emphasized but were constantly ignored by the industry, and launched a street basketball-themed game that was more in line with their tastes and had more symbols that were popular among young people at that time.

Street Ball League Promotional Picture 5

Regular opening method: Strategic layout of sports mobile games

In general, through the announcement of the signing event, Salted Fish Game, known as the dark horse in the industry, has undoubtedly once again brought great surprises to the industry. This time, in addition to keeping attention to the new blue ocean, the industry has also focused on the company's strategic layout. If the "Best Lineup" launched by the domestic gold medal developer Aoshitang is just a glimpse, then the release of "Streetball League" undoubtedly brings its profound meaning to the sports field. Behind the mobile game boutique distribution model and the concept of creating a benchmark in vertical fields is the determination to become China's largest and most professional sports and entertainment platform. We are no longer satisfied with simply integrating high-quality products distribution or R&D, but through the idea of industrial chain layout, we connect more upstream and downstream capital and resources to create a fully closed-loop ecosystem for mobile sports games. Combining the recent rumors about the establishment of a joint venture between Xianyu Games and the largest sports Internet community in China and a joint venture with a listed company with the first sports concept in the domestic A-share market, it can be seen that the future energy and determination of this game company.

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From football to basketball, with the emergence of "Streetball League", I believe the industry will no longer have any doubts about Salted Fish Games. If the capital tycoons such as Huayi Brothers, Jinglin Capital, Dongyu Capital, Jijiu Capital, etc. standing behind them, from investment relations to in-depth cooperation and achieving a comprehensive and three-dimensional industrial chain cooperation model is a reflection of their strength and layout in this field, then this time, it will be a great plan for its future strategic layout in sports with Longtu Games. However, the mobile game field is already developing rapidly, and let everyone wait and see whether the company's philosophy can still maintain its original intention to face challenges in users and the industry.