Xiaomi's brother in distress! Realme UI has also failed?

2K, 120Hz, Snapdragon 8, UFS 3.1, LPDDR5, 120W fast charging, 48 million camera, VC cooling... Do fox friends often see these terms in the promotion of flagship mobile phones in various companies?

Mobile phone hardware is becoming more and more homogenized, and the release of new phones has made Guozi feel a little boring. To put it in Teacher Luo’s words, “It’s all the supplier’s technology.”

In this case, the customized systems of each mobile phone naturally become the base to widen the brand gap. However, Xiao He succeeded and failed. The big mobile phone manufacturers suffered no less in the system than hardware.

MIUI 12 There is no need to repeat how bad it is. The Xiaomi Bible became famous overnight, and how many mime fans lost their fans because of MIUI. MIUI 13 is considered Xiaomi’s reform, but the results still need to be observed.

Meizu is not much better. Guozi just wrote a news article about Meizu being fined for an advertisement a few days ago. Meizu's repeated jumps on the "three zero system" really made Guozi laugh.

Recently, the annual sales volume of 60 million units, and the export to domestic sales have also been in constant turmoil due to the system. The reason is actually...system update?

Treat equally, two years of short-lived ghost?

Recently, Madhav Sheth, president of realme International Commerce, revealed in an interview with Android Authority that realme will adhere to the old software policy. In other words, the international version of realme mobile phone can only get up to 2 years of system updates and 3 years of security updates.

This "old software policy" originated from a notice by realme at the end of September last year. Realme officially stated: For models that are available for 6 months, the specific content will be mainly functional optimization; for models that are available for more than 6 months, the update content will be mainly system safety and stability; the maintenance cycle of all models is 2 years.

Do not care about the production, the user will be cracked!

Although mobile phones have become fast-moving consumer goods, changing every two years is the norm, and changing every six months is not new for digital enthusiasts.

But! realme itself is a cost-effective route, and its audience is a group of people who are not so budgeted and are not so pursuing the ultimate. It wouldn't be surprising if a mobile phone has been used for more than two years. So, realmThis announcement from e naturally angered users.

A user mocked himself, and just finished mocking OnePlus for "big hydrogen perished", but he didn't expect that the clown was me.

You should know that Other Green Factory-based machines, OPPO and OnePlus provide up to three years of Android updates and four years of security updates.

Some people complained about realme's sea tactics long before the announcement, which was very similar to Meizu (Mei Lan) who performed more than a dozen concerts a year back then.

A new user who has fallen into the trap is speechless...

There is someone else who cues to the Apple next door, indicating that you are all younger brothers.

In any case, realme's operation has received a wave of negative reviews, and it was even teased as "fakeme", which has also disappointed the hearts of old users.

realme, can it be "real" again?

Perhaps because I was scolded too much. After the recent release of the GT2 series, some netizens discovered that the realme community has removed the previous update rules announcement.

At the GT2 series launch conference, the official announced that the latest GT2 series, as well as the old flagship GT, GT Master Discovery Edition, and X50 Pro will also be upgraded to four years of system maintenance.

Of course, According to the tacit understanding of "no mention is not mentioned", the remaining models will likely continue to maintain the policy for two years. Guozi can only say that if these users care about system updates, they can only get out of the pit and change the door as soon as possible.

The high-end mobile phone brand is a long battle. After Xiaomi, OPPO, vivo and OnePlus successively hit the high-end, even realme, which focuses on cost-effectiveness, said on the GT2 series that it wants to be a "high-end flagship customized for young people."

But Guozi wants to say that "high-end" is not just about saying it, behind it is a solid reputation foundation and the determination to only make high-quality products. Next door has a twelve-year history. Xiaomi has been hitting high-end Xiaomi since the Xiaomi 10 series. It has been used for three years but has not yet figured out how to do "high-end". This is even more difficult for realme, which has only three years of brand history.

If realme continues to operate the machine sea tactics and does not take good care of the system maintenance, and continues to ruin the favorable impression of old users and damage their reputation, In Guozi's view, realme's "to do high-end" is just a joke after all!