Simple interpretation of the LPL new season uniform: two sets of designs, and replace the previous team logo with the team name on the chest
The 2023LPL Spring Tournament Schedule has been officially released, which also means that the new season's competition is about to begin. Recently, everyone has also seen the team uniforms of the players in the new season through various channels. Compared with the design of last season, there are many differences in the team uniforms in the new season. After observing the uniforms of several teams, let's explain them in detail today.
The design body has changed from Nike to Li Ning
The cooperation between LPL and Nike in the new season has officially expired and neither party renewed the contract. The new clothing partner is Li Ning, so the design body of the new team uniform has become Li Ning, and Li Ning's logo replaces the original Nike position, located in the upper left corner of the clothes.
There are two sets of styles, round neck and V neck
From the makeup photos of the new season that some teams have released, there are two sets of uniforms in the new season, one is a round neck and the other is a V-neck. The two sets have no difference except for the slightly different collar designs. From an observation, the round neck shape is not used by the shoulders, while those with sponsors on the shoulders will choose V-necks, such as EDG and LNG
V-neck
Round neck
The main design of the clothes has changed, and the chest logo has become a letter
One of the biggest changes in this clothing design is the design element of the chest. In the previous uniform design, the center position of the uniform was the logo of each team. At first, everyone thought it was very low, but after watching it for a few years, it was just that, at least it was much better than the big earth of GEN.
In the design of the new season, the logo was changed to the team name. This design is really a disaster for teams with longer names. You can find that in the following design, the designs such as EDG and LNG are obviously more capable, while WBG and BLG appear very messy. The original logo was placed in the upper right corner of the clothes. Teams such as EDG, IG, and FPX will also engrave a star symbolizing the S Championship on the team logo.
What are the locations of advertisers?
In addition to letting the audience know the team where the players are, the team uniform also has an important role in revealing the sponsors. This is actually not much different from the past, because we only see the front of the entire new team uniform, so from the known information, there are roughly a few places for the sponsors:
-Shoulder (half shoulder or two shoulders)
-Above the letters on the chest, between the Li Ning logo and the team logo (should be the highest price)
-Left and left upper arms
The player's ID is usually printed on the back of the new uniform, so there should be very few sponsors appearing.
The above are some observations about the new LPL uniforms in the new season of 2023. The overall feeling is actually good, especially the collar is stronger than last season, but the team name design on the chest is really not appreciated. Wouldn't it be better if the team name is changed to abbreviation?