ARPG mobile game "The Emperor" licensed by Qidian Chinese website and produced by the platinum-level master writer Zhaizhu closed its closed test server on January 30. After a large number of players poured in, the two groups of servers were all crashed, and the server group was temporarily increased, leaving a 28% seven-day retention rate data. Before that, at 11 a.m. on January 28, the IOS jailbreak channel officially started the first deletion and recharge closed beta by four major platforms (PP Assistant, Synchronous Push, Quick Use and 91). According to data analysis, on the second day, "Emperor" retention reached 59.6% of the next day in the IOS jailbreak and deletion recharge test. It has also received unanimous praise from players and book friends. It is extremely suitable for the original plot and extremely shocking pictures, as well as the operationality and interesting action experience of the game, which brings players a sense of freshness and unique sense of accomplishment.
Although it was adapted based on the authorization of Qidian's popular IP, the mobile game "Emperor" did not conduct large-scale publicity before the IOS jailbreak test, and only announced the test news on the day the closed beta was opened. According to internal staff of the game, the payment rate for "Emperor" was closed for deletion and recharge of files this time. The payment rate on the first day reached 14.75%, the payment rate for the second day reached 46%, and the payment rate for active users the next day still reached 9%, which is higher than the data performance during the testing period of other similar mobile games. These data prove that the mobile game "The Emperor" has very outstanding game quality and growth potential.
Generally, a large number of players will be lost on the second day of mobile games, but 59.6% of users of "Emperor" logged in again the next day, which is higher than the "standard" level of retention rate of 40%-45% of the same type of games in the industry the next day. This data is a high-popular and high-quality mobile game masterpiece for a game that has not been promoted in advance and has completely relied on the reputation of the author, novel brand and game quality to attract users.
Players participating in the test said: The design of the game character model is very consistent with the character image of the novel in their minds, and the special effects of skills and the flexible operation settings of fingers are far better than other games. "The Emperor" is the source of happiness they have found.
The deletion and recharge test of "The Emperor" was in the beginning of 2015. At this time, the mobile game industry was brewing heavyweight works, and there were more mobile games tested, and the competition was very fierce. The deletion and recharge test of "The Emperor" can achieve such a good effect in this fierce competition environment, which is enough to show that it will be the most worthy game product in the mobile game industry in 2015, and it will also be the mobile game you deserve the most. I believe "The Emperor" is the biggest dark horse this year!
